The Pet Tag of the Future

fluff.id is a smart QR tag for your pet. Anyone who scans the tag lands directly on the pet profile — with all important information about your pet (name, characteristics, medications,...) and, depending on your settings, your contact details too. Or the finder simply gets in touch anonymously. No app or registration required.

No. The finder simply scans the QR code with their smartphone camera. No download, no registration — it works instantly.

Log into your fluff.id account and update your pet's information — the tag itself remains unchanged.

Simply update it in your profile — done. All your fluff.id tags are instantly up to date. No re-engraving, no reordering, no hassle.

As many as you like. You can create as many pet profiles as needed and link one or more tags to each profile.

Yes. A pet can be linked to any number of tags — ideal for different collars or harnesses.

No problem. You can simply link a new tag to your pet profile. You can remove the old one from your account at any time.

Only if you want them to. You decide which contact details are visible — or whether you prefer to remain anonymous. In any case, finders can reach you via an integrated chat. You stay reachable without giving up your privacy.

No tracking — but instant contact via fluff.id. GPS trackers and AirTags help you as the owner to see your pet's location — as long as the battery lasts. If it runs out, you can no longer track your pet. On top of that: a tracker gives a finder no information about who they should contact. fluff.id steps in exactly here: the finder scans the tag and can contact you immediately — and sees important information like name or medical notes. Ideal as a reliable backup or alternative to a tracker.

Yes. A microchip can usually only be read by a vet — which takes time and causes stress for your pet. With fluff.id, any finder can contact you directly, easily and without detours. So your pet gets home faster. Both solutions complement each other perfectly.

No. Your pet's safety remains permanently free. Additional comfort features are available optionally via subscription — but no pet is less protected without one. No hidden fees. No expiry date. No nasty surprises.

Waterproof and built for everyday life. Waterproof and built for everyday life. fluff.id tags are crafted from high-quality medical-grade stainless steel and are laser-engraved in-house. The engraving is made to last — through rain, mud, and every adventure.

Yes. fluff.id complies with the General Data Protection Regulation. We only collect the data necessary for operation and handle it responsibly. Your data belongs to you — and stays under your control.